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Evan Daniel's avatar

Very cool! It sounds like you selected paired control group questions after selecting the main question that would receive the subsidy; presumably this means that the control group was systematically less interesting / deserving of the subsidy?

An approach you could try is to select pairs of well-matched questions, then within a pair randomize which is the control question and which gets the subsidy / boost. (You could also try things like boost one / subsidize the other, but at small N that seems like it would mostly just make the math a mess.)

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